Are you struggling to get the TikTok popularity you desire? Are you creating the content regularly and consistently posting it on your profile still not drawing the audience’s attention? Do not worry because you will get the best solution to your problems here and get closer to meeting your dream of becoming a TikTok star.
Increasing your TikTok views can bring your content in front of the target audience, improve visibility on the platform, and boost your popularity. So, let’s delve into the ways you can increase your view count and grow your following for overall improved performance.
Produce more content.
Every social media expert recommends creating and uploading content more frequently and TikTok is not an exception of it. Since TikTok content includes shorter clips of a few seconds, people tend to watch more content than they access on other video-sharing platforms. So, you must put in effort to increase your content output to stay relevant. Make sure that you create and post 2-3 videos each day to increase your chances of gaining more views.
To get content inspiration, you can discover the latest trends. Or you can split your videos into 2-3 parts (feature trending videos of popular creators or your followers). It allows users to stay engaged and watch all featured videos at once rather than just one. Splitting is primarily beneficial for storytime videos. Broadcasting live videos is also helpful for maximizing content output.
Generate content that emphasizes engagement.
Unlike other video-sharing sites and social media platforms, TikTok not only focuses on how many followers a user has but on overall engagement. Although gaining followers is not a big challenge on TikTok, encouraging people to watch your content completely and engage with it is more important for increasing success. The algorithm is designed to feature content that shows higher watch time and engagement levels.
Creating content that is as engaging as possible is the only way to boost engagement on TikTok. To get started, generate videos on interesting and highly searched topics like politics, upcoming events, etc. Additionally, you can experiment with a slightly confusing or suspenseful video. This will compel users to rewatch the content, share it with others, or ask questions. Don’t forget to hook your audience in the first few seconds or commit a payoff that they must watch the whole video.
Keep your TikTok videos sweet and short.
Focus on creating sweet and short videos that are 30 seconds or less. The reason is that when you upload longer videos, users will not be highly interested in watching them until they end. As a result, your completion rate gets reduced.
The completion rate is one of the most important factors that signal the ranking of content on TikTok. A high completion rate increases the chances that the algorithm will push your videos to more audiences and boost the growth rate. So, keep your videos short and interesting to make viewers watch them all the way through.
Collaborate with other influencers on TikTok.
Partnering with influencers or other successful creators on TikTok can be the best trick to maximize TikTok likes, views, and comments. When you team up with other influencers sharing a similar audience to yours, you both can reach each other’s audience. Tapping into their community is likely to provide you with potential followers and views.
Leverage the Duet feature of TikTok to easily collaborate with others on the platform. This feature allows a user to react to a video of another user. This means that your clip will appear alongside the original clip of another user.
To use the duet feature, find the required video, click the Send button, and then tap Duet. Now, choose the required layout and start recording your video. Brands using TikTok to boost their marketing campaigns can find creators who fit in the Creator Marketplace and contact them for collaborations.
Use trending effects.
Adding trending effects to your content can add spice to your content and bring more viewers. Find what effects are currently trending on TikTok and include them in your content strategy to get your videos pushed by TikTok’s algorithm and get featured on the For You Page or FYP. To discover trending effects, go to the Discover tab (a magnifying glass at the page’s bottom).
On this tab, you will discover a range of popular hashtags, sounds, and effects. Select a trending effect and tap on ‘add to favorites’. The selected effect will be applied on the record page when recording the next clip.
Find at what time you should post.
The posting time of your content is significantly important on TikTok. Thus, discover at what time you must post your videos i.e. when your potential audience is active. To make this research easier, you can access the insights from your own posts or get the help of internet research. You must go with the time when the engagement rate is the highest on TikTok. The simplest way is to find at what time your video performs best among the audience.
Never remove your old videos.
Creators mostly delete the videos that they believe are not producing the required engagement and fail to attract an audience. But this is not the right thing to do because the algorithm examines each TikTok video individually. The new content will not be impacted by the previous videos. It is possible that your old video can go trending on the platform in the future with quickly changing trends.
Conclusion
With more than 700 million active users monthly, TikTok is getting flooded with a lot of new content. Therefore, it is important to make sure that your content stands out from the crowd and attracts the audience to gain plenty of views. All the tips and tricks mentioned in this post have proven extremely useful for boosting the view count organically and getting the deserved popularity. So, start practicing these tips to become a successful TikTok creator soon.
