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HomeTechQualcomm launches chips for Meta and Ray Ban: A Game-Changer

Qualcomm launches chips for Meta and Ray Ban: A Game-Changer

Hi Readers! Are you a fan of Ray-Ban Sunglasses? If yes, then this blog is for you. Qualcomm, which is considered one of the leading technology companies, has made great strides in wearable technology. The company recently introduced chips explicitly designed for Meta and Ray-Ban, two leading augmented reality (AR) market companies. This announcement is a game-changer for the industry, opening up new AR device and application possibilities. With Qualcomm’s advanced technology and know-how, these chips are set to enhance the user experience. This innovation will also revolutionize the way we interact with the virtual world. Read on to learn more about Qualcomm’s launch chips for Meta, exciting developments, and potential impact on the project.

Qualcomm Launches Chips for Meta and Ray-Ban: The News

On September 27, 2023, Qualcomm announced the launch of two new chips specifically designed for augmented reality (AR) and virtual reality (VR) headsets. The new chips, Snapdragon XR2 Gen 2 and Snapdragon XR3, are expected to power the next generation of AR and VR headsets from Meta and Ray-Ban.

The Snapdragon XR2 Gen 2 is a huge improvement over the previous generation Snapdragon XR2 chip. It offers 2x faster performance, 4x better graphics performance. It has 2x more energy efficiency. The Snapdragon XR3 is even more powerful, offering up to 3x faster performance, 6x better graphics performance and 3x more power efficiency.

These new chips are game-changers for the AR and VR industry. They will enable powerful and immersive AR-VR experiences.

Overview of Qualcomm’s upcoming chip:

A. About Qualcomm:

1. Founded in 1985, Qualcomm is known for its contributions to the mobile technology industry.
2. The company specializes in developing advanced chipsets for smartphones and other electronic devices.

B. Meta and Ray-Ban Collaboration:

  • Qualcomm’s chips are specially designed to power AR experiences in Meta’s newly launched Meta 4 headset and Ray-Ban’s Stories smart glasses.
  • Meta, formerly known as MetaView, is a pioneer in AR technology, while Ray-Ban is a world-renowned eyewear brand.

What does this mean for consumers?

The introduction of these new chips means that consumers will be able to see a new generation of powerful, immersive and affordable AR and VR headsets.  These headsets will be able to deliver AR and For a more realistic and engaging VR experience.

  • This headsets which can overlay virtual records onto the actual world in a extra seamless and plausible way.
  • These Qualcomm VR headsets that offer extra realistic and immersive photos and gameplay.
  • It can be used for training and schooling.
  • These VR headsets can be used for entertainment and gaming.

Qualcomm’s Chip Features and Functionality:

A. Enhanced Performance:

  1. Qualcomm’s chips utilize cutting-edge technology to deliver impressive processing power, enabling smooth and immersive AR experiences.
  2. The chips support high-quality graphics, real-time tracking, and low latency, enhancing the overall user experience.

B. Extended Battery Life:

  1. Qualcomm’s chips incorporate energy-efficient designs to maximize battery life, ensuring extended usage before requiring a recharge.
  2. Prolonged battery life is a critical factor in enhancing the practicality and usability of AR devices.

C. Connectivity and Network Compatibility:

  1. Qualcomm’s chips are optimized to deliver seamless connectivity across various networks, including 5G technology.
  2. This high-speed connectivity allows users to enjoy AR experiences without delays or interruptions, opening up new possibilities for real-time interaction.

Meta Quest 3 with Qualcomm Processor

Qualcomm launches chips for Meta Quest 3

The Meta Quest 3, powered by the Snapdragon XR3 chip, will provide several new features and improvements, including:

Improved graphics and performance:

This Snapdragon XR3 chip is significantly more potent than the previous generation Snapdragon XR2 chip. This promises the Meta Quest 3 to deliver more realistic and immersive graphics and performance to all the fans of Meta users.

Extended battery life:

The Snapdragon XR3 chipset in Meta will provide an extraordinary experience than the previous generation chip. Therefore, we will find the Meta Quest 3 to offer longer battery life.

Improved eye tracking and hand tracking:

The Snapdragon XR3 chip includes support for eye tracking and hand tracking. This will enable new and innovative features, such as controlling the headset with your eyes or hands.

New features and applications:

The Snapdragon XR3 chip’s new features and applications will replace all the previous generation chips. For example, the Meta Quest 3 can now be used for medical training or virtual reality concerts. Thus, it will be more demanding.

Ray-Ban smart glasses with Qualcomm processor

Qualcomm launches chips for Meta

The Snapdragon XR2 Gen 2 chip powers the Ray-Ban smart glasses. This chip will enable several new features and improvements, including:

Improved performance:

The Snapdragon XR2 Gen 2 chip is significantly more potent than the previous generation Snapdragon XR2 chip. This means that the Ray-Ban smart glasses will be able to deliver more seamless and responsive AR experiences.

Extended battery life:

The Snapdragon XR2 Gen 2 chip is also more efficient than the previous generation chip. This means that the Ray-Ban smart glasses will be able to offer longer battery life.

New features and applications:

The Snapdragon XR2 Gen 2 chip will also enable new features and applications that were impossible with the previous generation chip.
For example, the Ray-Ban smart glasses could be used for more complex AR experiences, such as navigation or translation.

Significance of Qualcomm’s Chip Launch:

A. Widening the Potential User Base:

  1. Qualcomm’s collaboration with Meta and Ray-Ban signifies a significant step towards bringing AR experiences to a broader audience.
  2. By leveraging the popularity and widespread usage of Ray-Ban glasses, Qualcomm enables more individuals to integrate AR seamlessly into their daily lives.

B. Boost to AR Application Development:

  1. The launch of Qualcomm’s chips for Meta and Ray-Ban devices will undoubtedly foster innovation in AR application development.
  2. With enhanced chip capabilities, developers can create more sophisticated and immersive AR experiences, leading to a surge in the availability and quality of AR applications.

C. Industry-Wide Implications:

  1. Qualcomm’s chip launch sets a precedent for increased collaboration between chip manufacturers and AR device manufacturers.
  2. This collaboration is likely to spur competition in the industry, resulting in accelerated technological advancements and improved offerings for consumers.

Potential Impact and Future Outlook:

A. Transforming User Experience:

  1. Qualcomm’s chips, with their advanced features and optimized performance, have the potential to revolutionize the AR experience, making it more accessible, immersive, and lifelike.
  2. Users can expect to see significant improvements in AR gaming, virtual shopping, remote assistance, and various other applications.

B. Expanding AR Applications:

  1. The integration of Qualcomm’s chips paves the way for innovative AR applications in fields such as education, healthcare, architecture, and entertainment.
  2. Industries can leverage AR technology to enhance productivity, improve training programs, and deliver more engaging user experiences.

C. Consumer Adoption Challenges:

  1. Despite the remarkable progress made by Qualcomm in AR hardware development, challenges remain in terms of consumer adoption.
  2. Factors such as cost, usability, and public acceptance may influence the speed at which AR devices powered by Qualcomm’s chips become mainstream.


Qualcomm’s recent launch of chips designed specifically for Meta and Ray-Ban glasses marks a significant milestone in the evolution of AR technology. By leveraging their expertise in chip design, Qualcomm aims to deliver remarkable performance, extended battery life, and seamless connectivity to power immersive AR experiences. This development has the potential to widen the user base for AR and stimulate innovation in AR application development. As the AR industry continues to evolve, Qualcomm’s chip launch serves as a game-changer, offering users enhanced experiences and opening up new possibilities for various industries to leverage AR technology.

Read more Tech blogs here.


David Scott
David Scott
Digital Marketing Specialist .


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