Aspiring entrepreneurs who have set their minds on building an effective online classified business, seriously search for the best-classified software. With a stupendous classified script, users can launch their classified platform in minutes and can have greater visibility.
The real challenge is finding a reliable classified script in the market. Today we can find many script and clone providers. All providers cannot guarantee your returns and only a few can. We will guide you in finding the right classified script and what are all the mistakes you need to avoid while selecting the classified script.
What is a classified script?
Before we get into details, a few will be unaware of what a classified script is about. A classified script is a codebase program that will let users have seamless buying and selling. Users can directly communicate with other users and can buy them online through the platform.
The seller can be a buyer and likewise, a buyer can be a seller. The classified scripts php will be built with all extensive features that will simplify the admin’s business operations. The admin of the platform can easily monetize the classified platform and can increase revenue.
How can a classified script boost your online classified ads business?
If you are still in a dilemma in choosing a classified script to accelerate your classified business, then you need to first understand the true benefits of using the classified script.
SEO-friendly script
Users can instantly improve their active web presence with an effective SEO-friendly classified script. Without much spending on marketing and promotion, users can gain organic traffic to their classified platform
Custom design
Although the classified script is a readymade application, users can customize the script to fit their business needs. The classified script will be flexible for any changes required by the user.
Adopts latest trends
Trends and technologies keep changing often in any niche market and the classified ads industry is not an exception. A classified script will be developed by integrating all the latest technologies and trends that will enhance user experience.
Featured ads and relevant suggestion
The best-classified script employs all the good traits of leading classified applications like Craigslist and OLX. With all new machine learning algorithms integrated with the script, users will get product recommendations and will be allowed to have featured ads.
White-labeled classified script
Many classified script providers offer white-label solutions and will let users have their brand name on the script and reach the audience easily through their brand name. This will give users to have complete control over the classified business.
Mandatory features that are to be integrated with the classified script
| Admin features | User features |
| User-friendly dashboard that will assist the admin to monitor the entire platform performance. | Simplified login that will let users instantly get registered with their social media account. |
| Admin can control all users of the platform through an effective user management feature | Advanced search and filtering will assist users in quickly finding products listed on the platform |
| Customization and scalability are very crucial features for an admin as he needs to modify the classified script to fit into his business. | Product management will be more helpful for users to add, edit, or remove products from their listings. |
| The SEO-friendly script is very essential to build an online presence and to provide better visibility of the platform to the target audience. | Multiple payment options should be provided to users. They may need to pay for the product or the service through the platform. |
| Multilingual and multiple currency support will let the admin focus on a global audience and can let them access their native language and currency. | Add to Wishlist is very essential for users as they may find a product that they want to buy in the future. They can save those products on their Wishlist and can buy them later |
| The script will be device responsive and cross-platform compatible. This will let the admin cover a wide range of audiences. | Users expect the platform to have in-app chat that will let them communicate with others on the platform |
| Military-grade security features like login authentication, IP blocking, email blocking, SSL certification, and many more will secure users’ data | Map integration is mandatory for any classified script. Users prefer to buy products from their nearby location and they need a map to locate the address. |
| Advanced analytics and reporting are very essential for any business as the admin needs to know how his business is performing and what necessary modifications are needed. | Push notifications will let users of the platform be informed about the latest arrivals, offers and discounts currently the platform has announced. This will make users to be active on the platform. |
| Multiple revenue streams should be integrated with the platform as the admin needs to increase his revenue through the classified script | Reviews and ratings are very crucial as they will let users share their experience with the platform and the product quality. To maintain good reviews, the admin will need to monitor his platform performance often. |
Choosing the best-classified script – Do’s
If you are a non-technical person, then you need to completely depend on the classified script to build your classified business. Just by installing the script, the platform will start functioning. But the real problem is identifying the right classified script. Here we have some tips that will help you in finding the perfect classified ads script for your business.
#1. Audit customer reviews
This is the most apt way to know about the performance of any particular classified script. 4 out of 10 customers share their experience online. By going through their reviews, you will come to know in detail about the service quality of the provider and the script performance. Reviews can assist you in deciding whether the product is reliable or not.
#2. Look out for the features
There is no compromise in the features. We have already listed above all crucial and mandatory features that are supposed to be in any classified script. Check the script for all features. It should satisfy both the admin and the users. Advanced technologies should be adopted along with the features.
#3. API integration
Every business will run effectively with the help of multiple software. Companies may use separate applications for accounting, human resources, POS, and many more. The classified script should allow these APIs to be linked with it so that the entire organization will function under a single platform.
#4. Free installation and setup support
You need to confirm with the provider that they will take care of the installation part free of cost. Some providers may charge an additional amount for setting up the script and launching your classified platform online. Make sure to get free domain hosting and get your script installed on time.
#5. Get to know more about customer support
You should not conclude that your relationship with your provider ends soon after getting the script installed and moving online. Real support from the provider is needed only after you move online. Make sure the provider has multiple communication channels so that you can reach the technical team whenever their assistance is needed.
#6. Get a perfect hands-on the product
Even though you may be convinced by customers’ reviews, pricing, support, and many more, you can make your final decision without checking the demo of the classified script. Ask for a demo and get to know about all functions and features that are available with the script and if you are satisfied then you can finalize the product.
Hope these tips would help you in understanding more about the classified script and also about the provider. You need to spend wisely by finding the right product to build your classified business.
Choosing the best-classified script – Don’ts
We have gained enough information about choosing the right classified script for the online classified business. There are cases where users make some blunders in choosing the script. It is very essential to identify those mistakes and avoid them in our business.
#1. Never choose a script with the age-old technology
Online classified business is facing tremendous business changes and it is very crucial to get adopted to advanced technologies. The industry is very competitive and cannot lose the market by holding age-old technology in your classified script. Check with the provider and ask for customization and make the script to be trendy and easily approachable for the audience.
#2. Never choose a script provider with zero experience
More market knowledge and industry understanding are required for any classified script provider. Without proper experience, it is very difficult to understand what exactly you and your customers expect from the classified platform. Do not compromise on this issue and always seek a provider with a better experience.
#3. Never buy a non-customizable classified script
Some users may be satisfied with the demo and they may think that all features are wide enough to cover their business needs. You need to understand that customers keep changing their buying behavior and trends get updated. To survive in the market, your classified script needs to be updated too. If the script does not support customization, there is no point in spending on that classified script.
#4. Never prioritize the prize
Pricing matters a lot, but at the same time, we cannot decide on a product just by checking the price alone. Many other aspects need higher priority. One such aspect is the feature and functionality of the script. You cannot compromise on features for pricing. You may need some advanced features for your business which may cost additional charges. You need to be ready to pay the extra price and get the essential features in your classified platform.
#5. Never choose a classified script without going through a demo session
Every classified script provider will have better skills in promoting their product. You cannot simply listen to their explanation about the product and invest your money blindly. Many may give false commitments or hope about the product. It is always good to have a personal hands-on with the product. Ask your provider to offer a free demo session and after going through the product you can make your final decision.
You need to be more cautious about these mistakes and make sure you will never have these happen while choosing your classified platform.
Conclusion
Building a classified business using an effective classified script is mainly to generate better revenue. Make sure you have activated all monetizing channels and have implemented unique marketing strategies that will easily promote your brand to your target audience. Customize your platform and make it suitable for your business. Never fail to impress your customers with delightful service.
Author
Arun Andiselvam
Arun Andiselvam, CEO of Hitasoft, Appkodes and Founder of Serpple. Appkodes is his one-stop solution provider firm. It’s got more than a decade of experience in shaping an entrepreneur’s dream of owning an online business. The hurdles he faced being a portfolio entrepreneur gave him enough insights to engineer a highly advanced SEO tool, the Serpple.
