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4 Ways Virtual Assistants Can Be Used For Research And Data Findings

Research is an essential component of any business. The first thing you should do when seeking growth is to research market trends and how others have achieved success. This will enable you to swiftly adjust to new opportunities without feeling out of touch with the times or out of step with popular culture.

Many significant tasks involve the strategic use of research. It is essential for success in everything from drafting proposals, writing articles, and client pitches to researching your competitors and developing new goods.

Virtual Assistants


However, how would you find or handle that critical information with everything else on your plate?

Using a virtual assistant is the answer!

You might wonder, how?

In this blog, you can learn more about virtual assistants’ responsibilities, the jobs they can complete, and how a VA for research can help businesses and entrepreneurs become more productive.

Let’s start with who a virtual assistant is.

Who is a Virtual Assistant?

Who is a Virtual Assistant


Virtual Assistants are independent workers who provide administrative services to clients away from their office. Although virtual assistants usually work from home, they can access shared calendars and other important planning documents from a distance.

Previously mainly utilized for administrative duties, virtual assistants are in great demand due to their proficiency in social media automation, research, content management, blog post writing, graphic design, and online marketing. The demand for knowledgeable virtual assistants is projected to rise as more people get used to working remotely, making them an invaluable resource for any company.

Virtual research assistants find information specific to a project by drawing on their extensive domain experience. Additionally, they thoroughly verify data to increase the value of sourced data, freeing you up to concentrate on business expansion and quickly obtain precise insights.

What are the duties of Virtual Research Assistants? 

A Virtual Assistant for research can help you with multiple tasks:

  • Sifting through the internet for information: They are excellent at using search engines to locate the most pertinent sources to your needs.
  • Research and report compilation: They can compile all of the data they discover into understandable and straightforward reports.
  • Market research: They help businesses recognize their target audience and competitors.
  • Data analysis: They can locate, arrange, and even assist in data visualization.

Types of Research and Data Findings Virtual Researchers can help you with

Types of Research and Data Findings Virtual Researchers can help you with

Market Research

Virtual assistants can create and send surveys to your target audience to know more about their preferences, buying patterns, and degree of satisfaction with your goods and services.

They can keep an eye on client testimonials, remarks, and feedback via various platforms (such as social media, review websites, and customer service platforms) to spot trends, issues, and potential areas to develop a character for the brand. Virtual assistants can also evaluate the websites, pricing structures, marketing plans, and client testimonials of rival companies to compare your company to industry norms and pinpoint advantages.

Analyzing and Mining Data

Virtual assistants can access various data sources, such as external databases, your CRM system, sales records, and website analytics. They can organize the information gathered to guarantee accuracy and dependability, eliminating mistakes, inconsistencies, and duplicates.

Virtual research assistants can find patterns and relationships in data by performing analyses like trend analysis, regression, correlation, and forecasting using programs like Excel, Google Sheets, or statistical software. Furthermore, they can produce dashboards, graphs, and charts that visually depict the data that has been analyzed, facilitating your comprehension and interpretation of the results. 

Social Media Analysis

Using social media monitoring tools, virtual assistants can track brand mentions, industry trends, and pertinent keyword usage on Facebook, Twitter, Instagram, and LinkedIn.

They can assess how the public perceives your brand and pinpoint problem areas or opportunities for interaction by analyzing the sentiment of social media mentions (positive, negative, or neutral).

They can also monitor your rivals’ social media activity, considering their follower demographics, engagement metrics, and content strategy, to compare your performance and identify possible areas for development. Additionally, they can create regular reports summarizing important metrics, social media performance, and practical insights. This will assist you in improving your online presence and social media strategy to help you get more followers for your brand.

SEO Research

Virtual assistants can discover pertinent search terms and phrases that members of your target audience use to look for comparable goods and services by using keyword research tools. They can help you spot holes and opportunities in your own SEO strategy by analyzing your rivals’ websites to determine their top-performing keywords, backlink profiles, and content strategies.

To make it simpler for people to find your website, virtual assistants can audit the meta tags, content, and site structure to ensure they are search engine optimized. They can also keep an eye on your site’s organic traffic, search engine rankings, and conversion rates. They can also offer you regular reports on the success of your SEO campaigns, emphasizing areas that need work and optimization.

Why should you hire a Research Virtual Assistant?

Research is an integral part of every business, and virtual assistants can be a huge help when it comes to getting the correct data or finding out what your competitors are doing. There are many benefits associated with virtual assistants; let’s find out!

Time savings

Although you might first consider assigning regular tasks to a virtual assistant, you must understand that they have many skills beyond administrative work. Using their business analytical skills and internet research abilities, many virtual assistants are skilled at conducting thorough investigations across various topics.

They have expertise in using effective research methods to locate relevant data rapidly. They can effectively leverage search engines, online databases, and other resources to promptly find accurate and reliable data.

When given research assignments, they can immediately decide how important a task is and appropriately set aside time and resources to meet deadlines and accomplish goals.

By assigning research tasks to a virtual assistant, you can focus on essential business tasks that demand your knowledge and attention. This maximizes your productivity and business success by freeing you to focus on high-priority tasks like client interactions and strategic decision-making.

Cost savings

In the United States, the average salary for a research assistant is $20.27 per hour or $42,163 per year. The starting salary for entry-level positions is $33,161, while the average yearly salary for experienced researchers is $65,603. Hiring a virtual assistant is usually less expensive than outsourcing to a specialized agency or hiring an employee internally.

Hiring a virtual assistant allows you to avoid significant costs associated with employment, such as health insurance, paid time off, retirement contributions, and other perks that come with hiring a full-time employee. 

Virtual assistants usually bill by the hour for their services. This ensures you get value for money and do not overpay for wasted or inactive time. Instead, you only pay for the time spent working on your tasks. If you hire from virtual assistant companies like Wishup, the monthly cost starts at $10/hour. 

Accurate results

Virtual assistants usually have a strong work ethic and are dedicated to producing excellent work to uphold their reputation and land new assignments. They pay close attention to details and are thorough in their work. 

They will use all available search options and research techniques to find reliable information on any subject you ask them to. They possess the skills and know-how to efficiently navigate various sources through online searches, database access, or specialized research tools. 

These professionals can access a range of sources and viewpoints to provide thorough insights into your research topics by utilizing research methods and strategies.

They can methodically record their research methodology and conclusions, making it simple for you to retrieve the same data later if necessary. Additionally, they can offer citations, references, and links to other sources so you can check the information’s accuracy and, if required, delve further into particular subjects.

Increased scalability

Virtual assistants are flexible enough to adjust to your changing needs, stepping up their assistance during busy times or reducing it during slower ones. Hiring virtual assistants on a project-by-project basis allows you to modify your staffing levels as needed, which is impossible when hiring full-time employees.

Virtual assistants can quickly ramp up their support to provide the necessary assistance if you have an unexpected spike in research tasks or a large project that needs to be completed immediately. This way, deadlines are met, and quality is maintained.

Repurposed content

Virtual assistants can save time and effort on idea generation and research by repurposing previous research findings to create new, compelling content that appeals to your target audience.

They can optimize reused content because they know the subtle differences across online platforms. They can modify the format, tone, and style of the content to suit the needs of different channels, including email newsletters, social media platforms, and website blogs.

By tailoring content for various platforms, virtual assistants optimize their impact, visibility, and reach. They guarantee that the content connects with your readers and produces the intended results, such as higher website traffic, lead generation, or sales conversions.

Final Thoughts

Virtual assistants can be your go-to resource for information or assistance when needed. You can dedicate much more time and effort to achieving your objectives by freeing up the time you typically need to gather information on a specific subject, conduct market research, or even choose the ideal present. 

Save yourself the trouble of hiring virtual assistants by doing it the hard way. Consider hiring from trusted platforms like Wishup. These companies have rigorous vetting processes and also offer risk-free trials for proper onboarding.

Author’s Bio

ShauryaHaving done her graduation in Journalism and Mass Communication, Shaurya works as a content writer for Wishup. She is a person who enjoys romanticizing the world in poetry while holding a camera and a pen in each hand.

IEMLabs is an ISO 27001:2013 and ISO 9001:2015 certified company, we are also a proud member of EC Council, NASSCOM, Data Security Council of India (DSCI), Indian Chamber of Commerce (ICC), U.S. Chamber of Commerce, and Confederation of Indian Industry (CII). The company was established in 2016 with a vision in mind to provide Cyber Security to the digital world and make them Hack Proof. The question is why are we suddenly talking about Cyber Security and all this stuff? With the development of technology, more and more companies are shifting their business to Digital World which is resulting in the increase in Cyber Crimes.


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